I love teaching because I have an extensive bank of knowledge of the swing mechanics. I have gathered almost all of my knowledge through trial and error, or science experiments, with my students over the years. In 2002, as a young assistant professional with very little experience and a limited base of knowledge (no YouTube), my subjects were subjected to hypothesis based on nothing more than "well, let's try this and see what happens", and so, "cause and effect" experiments began at a rate of $30 per half hour, with my students becoming my Guinea pig of Golf Swing 101, and the results were less than conclusive. There were many failed experiments at the expense of others, but with each failure, I learned "what doesn't work", so it wasn't a total loss – I did learn something.
Fast forward 15 years – many PGA classes, GolfTEC University, use of slow motion video, internet, light (light) reading, and thousands of lessons later, my understanding of cause and effect of the swing mechanics allow my students to get from frustrated to excited about his/her game rather quickly. I have hundreds of principles, tricks, drills, and key thoughts tucked away in my brain, with a responsibility to only distribute this information one piece at a time. Otherwise, it would be, first, hard to accomplish a swing change with multiple swing thoughts, and second, hard to measure cause and effect with multiple principles introduced at the same time.
At first, it was difficult for me to learn the principle of teaching "only one swing thought." After all, a person paid me good money and all he got was one thing? It seemed wrong, but is it better to perfect one thing, or perform multiple things terribly bad?
Your ball will go further and straighter by:
A) Perfecting the squaring of the club face at impact
B) Making sure your arm is straight, your head remains still, your left knee doesn't collapse, your weight is properly loaded, your hips start the downswing, maintain forward shaft lean, release the knee, and turn to aphoto finish
C) Swinging harder
D) Both B and C
My goal is allow a student to understand that one key thought, and to be able to put it into practice on the practice range. If the student practices this one swing thought enough, it becomes a habit. Then, when he/she plays a round on the course, the one swing thought can be "hit the back of the ball" and rest takes care of itself.
So when you pay me $50 per half hour ($35 for youth) in 2017, you're not paying me for 30 minutes worth of extensive knowledge, you are paying me for one swing thought from 15 years of experience.
Bonus Swing Thought
If your brain gets too clogged up with too many swing thoughts, forget everything by envisioning this photo of Holly Sonders...it's your only chance at that point to salvage your round.